One marathon. Months of training. AND a cause that matters.
26.2 miles is no small commitment. It takes months of early mornings, sore legs, and serious determination, all in pursuit of a single goal. This year, Bita Sistani is taking on the London Marathon in support of CoachBright, helping to create brighter futures for young people from disadvantaged backgrounds. Recently, we spoke to Bita about her marathon journey, including what inspires her to run, how her training is going, and what CoachBright’s mission means to her.
Lesley: Thanks so much for speaking to me today, Bita. What motivated you to run the London Marathon in support of CoachBright?
Bita: Running a marathon is all about perseverance. It’s about setting a goal, working towards that goal and, ultimately, achieving it. CoachBright’s mission resonates with me because you support young people from challenging backgrounds to build confidence, improve their academic and social outcomes, and go after opportunities. You help young people identify meaningful goals and then support them to work towards achieving those goals – which is exactly what marathon running is about.
Lesley: And we are so grateful to have your support. This is only our second year of having runners fundraise for us in the run up to such a prestigious event. Although we’ve been delivering coaching programmes for over 11 years, we only became a registered charity in 2021, so we’re still relatively new in that sense.
Bita: Even though I’m based in the USA and don’t have a direct connection to your work, I always try to support young people around the world in different ways. When I learned about CoachBright, I was really intrigued. Your mission aligns closely with causes I care deeply about. As an engineer and someone who did well in school, I understand how important the right environment is for young people to be able to focus, build confidence and succeed academically. What you do as a team is very impressive.
Lesley: Thank you. What has been the most rewarding part of the fundraising that you've done so far?
Bita: I’ve been gently promoting your work so far, because I was focused on finishing another race. I haven't fully tapped into what I want to do for CoachBright yet. But seeing my community come together to support your mission has been incredibly inspiring, and I know every little helps to keep the fundraising momentum going.
Lesley: It really does and we’d like to say a heartfelt thank you to everyone who has supported us so far. This year, we’re hoping to achieve our goal of helping at least 2,000 young people, which would be double the number we were able to reach last year.
If you could send a message out to the young people we work with, what would it be?
Bita: A marathon, as the name says, isn’t something you just wake up and do. You set your mind on it first. You make it a goal, then find ways to work towards it, day by day, little by little, chipping away, until one day you realise you can run 26.2 miles. I’d encourage young people to approach their challenges in the same way: set a goal, then break it down into much smaller, manageable steps, and build confidence as you go. One day, you’ll smash that goal and then you’ll be ready to take on an even bigger challenge.
Lesley: Superb advice! And if you could dedicate each mile to a different aspect of our work and the impact that we have on young people, what would some of those miles represent?
Bita: There are moments during a run – sometimes around mile eight – when I think, ‘Why am I doing this? It’s impossible!’ Sometimes I feel like this at mile three! But I just keep going, and by the time I get to double digit miles I’m like, ‘Okay, I got this far, I can keep on going.’ And you start to realise how far you’ve come. Some of the words that come to mind for me are: confidence, grit, resilience and ambition. Did I say confidence?! I’ll say it again: confidence! Because that one is so important.
Lesley: Have you been running all your life?
Bita: I ran my first marathon in 2003. That same marathon happened on Sunday, close to where I live in San Francisco. I'm not a super fast runner - for me, it’s about persistence, and the thrill of setting a goal and the satisfaction of working towards it. You also build an incredible community of people who support you through the highs and lows - they keep me going. I enjoy cycling too, and in 2010 I added swimming.
Lesley: Do you tend to travel for events, or are they mostly based in the US?
Bita: I was recently in Spain for a triathlon and I’ve competed at events in Australia, Ireland, Mexico and Canada. It’s a wonderful way to experience different cultures. And every environment is different – ocean swimming versus lakes or rivers, for example – and it’s the same with marathons. San Francisco is known for being particularly tough because of the hills, but also incredibly fun. I’ve actually been trying to get into the London Marathon for almost 20 years!
Running the Boston Marathon for a charity in 2013 was life-changing, because it was the year of the bombing. The way the community came together, and then welcomed the runners back the following year, really put things into perspective. When I returned, it was again a day that changed my life. Now, my goal is to finally complete London. I’ve heard nothing but amazing things about that marathon.
London Marathon participants!
Lesley: The community support and the iconic landmarks really make it special. I’ve never experienced anything quite like it, just as a spectator. It’s the care and emotional energy invested by the crowds towards each and every runner. I can’t wait to cheer you on in person.
Bita: I’m so excited to experience it!
Lesley: Thank you so much for your time, Bita, and the best of luck with your training.
If anyone reading this blog would like to support Bita in her monumental efforts to help young people from disadvantaged backgrounds become more confident, independent and resilient so they can live the lives they want, please consider making a donation. Every £ counts.